What it is: A color-safe thickening shampoo that adds volume & bounce to fine strands and smells as good as it looks. 

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine

Hair Concerns:
- Dryness

- Flatness

- Damage, Split Ends, and Breakage

Key Benefits: 
- Adds volume and bounce

- Strengthens and thickens hair

- Hydrates and nourishes

Formulation: Gel

Highlighted Ingredients:
- Biotin: Strengthens and reinforces hair by delivering essential nutrients.

- Chia Seed Oil: Thickens and volumizes.

- Hydrolyzed Keratin: Softens, smooths frizz, and adds shine.

Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. This product is also cruelty-free, gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This Fine Hair Shampoo cleanses while hydrating, thickening & strengthening fine strands. It leaves hair feeling clean, bouncy & full of volume so you can be fine with being fine. It also smells amazing thanks to Mercer Street—a luxe fragrance with notes of Italian lemon, jasmine, & white musk.